I managed Lucky Coin’s four-week Bitcointalk signature campaign, launched on May 22, 2026, with a weekly budget of approximately $1,000–$1,100. Participating members displayed the casino’s signatures and mascot avatars while contributing to eligible forum discussions.
The client’s goal
Lucky Coin wanted to build recognition beyond its announcement thread during its early community introduction. The campaign aimed to create recurring exposure among cryptocurrency enthusiasts and connect interested readers with the casino’s products and discussion.The approach
I recruited Sr. Member, Hero and Legendary participants at respective rates of $2.50, $3 and $4 per eligible post. Each Saturday–Friday UTC week allowed up to 20 paid posts. Contributions needed at least 150 characters, meaningful content and placement in eligible sections; alternative accounts were excluded.What I managed
I handled recruitment, application assessment, onboarding and participant communication. Weekly work included recording posting activity, reviewing eligibility, checking signature and avatar compliance, calculating rewards and maintaining campaign reports.Results and evidence
The engagement covered four weeks of campaign management. The public thread records the launch date, reward structure, participation rules and promotional materials, with a linked spreadsheet for campaign records. Its title was subsequently marked “BREAK,” documenting a pause in activity.Campaign details
The campaign extended the visual identity introduced in Lucky Coin’s ANN thread. Members could choose from three honey-badger avatars, while the signatures carried a consistent blue palette and the “Zero to Hide” message. This connected the brand’s detailed introduction with a recognizable presence across everyday forum conversations.
