About R7 Promotions
R7 Promotions is an independent crypto marketing business led by AB de Royse777. Through signature campaigns, product reviews, community activities and hands-on campaign management, I help cryptocurrency businesses build visibility and meaningful connections with their audience.
Meet AB de Royse777
I’m AB de Royse777, known as Royse777 in the Bitcoin community and the person behind R7 Promotions. I have been involved in cryptocurrency since 2014.
My work brings me into contact with business owners, developers, community members and people trying a crypto service for the first time. Understanding their different expectations helps me connect a client’s marketing goals with the audience they want to reach.
I remain directly involved in campaign planning, client communication and management. My team supports delivery where needed, including announcement design, translations, community assistance and social media activities.
You can explore my Bitcointalk profile and public campaign portfolio to learn more about my work.
A practical approach to every project
Every business arrives with a different starting point. Some need to introduce a new product. Others want useful customer feedback, a more active community or consistent exposure for an established service.
I start by understanding the product, its audience and what the available budget can realistically support. From there, we agree on the campaign format, responsibilities, timeframe and reporting.
During delivery, I review participation, address questions and coordinate with management as the campaign develops. When something needs attention, I raise it. When the approach needs adjusting, we discuss the reasons and the next steps.
Experience across different kinds of campaigns
My work includes signature campaigns, product review campaigns, announcement thread management, social media activities, giveaways, prediction contests, poker events and community sponsorships.
I also coordinate influencer promotions, press release distribution and banner or text advertising. Where agreed, I provide escrow services for campaign budgets or customer dispute funds under the terms of the individual arrangement.
This range of experience helps me plan activities that support one another. A brand may need consistent exposure alongside product feedback, responsive community support and occasional events that give people a reason to participate.
You can explore the campaign portfolio to see examples of these different engagements.
Work you can review
Clients should be able to understand what their campaign involves and how it is being managed.
Depending on the engagement, records can include participant spreadsheets, activity checks, reward calculations, public announcements, campaign updates and private management reports. Public records make the work easier to examine, while private reporting gives clients the detail needed to make decisions.
My portfolio reflects both short assignments and longer relationships. Each project has its own circumstances, and I aim to describe the work and available evidence clearly.
Let’s discuss your project
Whether you are preparing to launch or looking for a stronger community presence, tell me about your business, your goals and the budget you have in mind.
I’ll help you identify a practical starting point and explain what R7 Promotions can take care of.